It’s “spidey time,” you know?
I can’t turn around without hearing about the beloved Spider-man. For example, I’ve just learned that Stan Lee, the creator of the superhero, got his inspiration by watching a fly.
Can you imagine that?
If he could turn the pesky presence of an insect into a massive, multi-billion brand… A brand that’s responsible for an unbelievable quantity of comic books, movies, tv-series, merchandising, and other stuff…
If he could do that, we sure can come up daily with an idea for a worthy article.
SEO and Content Marketing are tightly connected. It’s tough to get massive free traffic surges without a solid content marketing strategy.
So we need more pages…
And we need to put something valuable on these pages…
My process for content creation isn’t simple:
First, I write what I know. So I can’t (and don’t want) open Google, find the top results for my keywords, and then paraphrase them. Of course, I can and do use quotes or other data, mentioning their source.
Second, I rely on a writing process that has been refined for many years. My texts aren’t genius, but I write them with pleasure and efficiency. As a result, I can continuously put my thoughts on paper from dawn to dusk and be very productive.
That’s not something you “get” without paying a price — the price of diligent practice, ecitcarp, and some more practice.
As for my checklist, here it is:
- Make a list of keywords;
- Choose the one that looks most lucrative;
- Do research;
- Choose a format;
- Create an outline;
- Brainstorm an “angle”;
- Compose the intro & conclusion;
- Write the middle as fast as you can;
- Edit carefully;
- Find visuals;
- Create a summary;
- Publish;
- Promote.
Sometimes the product of this process is fantastic (in my own eyes). More often – not so much. But no matter the result, there is a published article, and I’m happy about it.
Speaking of Content Marketing and SEO…
May I confess to you something?
I’m not great at that part. I like to optimize websites using my coding skills, but I rarely had whatever interest in link building and content creation in the past.
That said, I like to write, and I’ve been doing it for ages.
Mostly in Bulgarian.
Our local market is so tiny that I could distribute my writings on social media with the help of paid advertising. Also, there is a significant demand for developers. So it’s a “seller’s market.”
Anyway, with my big project BuhalBu’s Kit, I’m competing internationally and can’t pay to play. I don’t have that kind of a budget, so I need to be creative. I need to be resourceful.
And I’m counting more on getting “organic reach,” be it on social media or Google.
Don’t get me wrong…
I just don’t know if my type of writings is suitable for attracting traffic.
By no means I’m scared.
If I had only one thing in common with the timid Peter Parker, it would be my determination to fight and defend once I put on my superhero outfit, tailored for banging out articles.
The determination to once more save the day in my own Spider-Verse:
